Collection of Personal Information
We may collect information from you which is:
- General information: this is information which is anonymous data that we use to analyse trends for general use and to help us understand the needs of our customers so that we can improve the quality of your stay with us. General information includes the number of apartment nights booked and used, where guests are from, apartment rates, age, gender, purpose of travel and whether the booking is made by telephone, through a booking agency or through our website and services used by guests during their stay our apartments.
Personal information: Personal Information is any information that personally identifies you such as your name, age and date of birth, home address, contact telephone numbers and email address, your driver's licence and passport, your credit card details, your company name if the travel is for business purposes, your car registration number and how the account will be settled. We may obtain from you whether you have any dietary requirements, room preferences, disabilities or other lifestyle information. While staying with us, we may record the number of times you have stayed, telephone numbers dialled, third party bookings which we arrange at your request such as tours and other information you supply to us. Personal information may be collected from you if you make an enquiry by telephone, email, via our websites, when you make a reservation or at the time of check in or check out or as a result of your dealings with us during your stay at our apartments. Personal information may be collected from a partner organisation, booking agency, a tour operator or an internet reservation system to whom you have provided your Personal Information to make a booking at our apartments. Personal information may also be collected from you if you enter a competition run by us, if you reply to a survey conducted by us, in communications with us or our staff, before, during or after your stay. Key Largo Holiday Apartments uses social media to communicate with guests and the public at large. Any information which you disclose to Key Largo Holiday Apartments through social media may be collected. We may also collect Personal Information from you if the law requires us to collect that information.
In order to provide you with our services, we keep track of how you interact with us. This includes links in emails we send you and links that appear on our website. The following information is logged for statistical purposes when you look at our website;
- server address / IP address
- the date and time of your visit to our site
- the pages you accessed
- your top-level domain name
- the documents you downloaded
- the previous website you have visited
- the type of browser you are using to access our website
- if you have visited our website before
- the type of device you are using
- location data
Sensitive information is information about your origin, beliefs, membership, sexual preferences or health.
Key Largo Holiday Apartments will not collect sensitive information from you without your consent. If we collect sensitive information from you, we will disclose to you the reason for seeking it.
How we handle personal information
In handling personal and sensitive information with respect to guests and customers, we only process this information for the purpose of providing the services or products that the guest or customer has requested or, in the instance of an emergency, providing those services that the guest or customer reasonably requires. This is often spelt out in our agreements or communications with our guests and customers. We do not use or retain personal and sensitive information for any purpose other than the delivery of the service and for auditing or legal reasons.
Using and disclosing personal information
We process personal and sensitive information relating to our guests and customers to better understand their needs and to provide them with information about our products and services. Your personal and sensitive information is protected so that only those employees with a business requirement to have access to this personal or sensitive information will be granted access. In the instance of a medical emergency, consent to supply sensitive information to a third party for the purposes of administering medical treatment will be deemed to have been granted by the guest or customer.
Key Largo Holiday Apartments generally explain how it will use or disclose personal and sensitive information at the time it collects the information. In addition, personal and sensitive information may be used to:
- To manage your reservation and booking.
- To manage your stay at our apartments.
- To improve our services including to better understand your needs and requests and to tailor our products and services to better suit your desires.
- To send you emails, newsletters, promotions and marketing material about our offers or to contact you by telephone.
- To secure and improve your use of our services.
- To comply with any obligations imposed on us by law.
- When it is necessary to implement our terms of service.
- If it is necessary to protect the rights, property or personal safety of another Key Largo Holiday Apartments guest or customer, any member of the public or Key Largo Holiday Apartments.
- The assets and operations of Key Largo Holiday Apartments s business are transferred to another party as a going concern.
How long do we keep personal information?
We store your personal information only for as long as is necessary having regard to the purpose for which it was collected. Sensitive personal information will only be kept in accordance with the conditions you consent to at the time of collection or as otherwise required by law.
The criteria used to determine our retention periods include:
- The length of time we have an ongoing relationship with you and provide any services to you.
- Whether there is a legal obligation to which we are subject to.
- Whether retention is advisable considering our legal position (such as, for statutes of limitations, litigation or regulatory investigations).
We may delete your personal information after a reasonable period of time and, if you have not used our products and services for some time, you may have to re-enter or re-supply your personal information to us.
A cookie is a very small text file that is sent to a visitor's browser from a web server and stored on the visitor's computer hard drive. It assigns the computer a unique identifier. It is essentially the visitor's identification card when she/he/they return to the Key Largo Holiday Apartments s website. Cookies save visitors time because they help us to provide the visitor a customized experience without having to remind us of her/his/their preferences each time she/he/they return to our web pages. Key Largo Holiday Apartments s cookies cannot damage visitor files, nor can they read information from the visitor's hard drive.
Cookies help us provide our visitors with a personalized online experience in the following ways:
- They remember visitor names and passwords for future visits so log-in is easier and faster
- They ensure visitors are provided with the appropriate frames and content
- They ensure visitors obtain the information requested
- They help us deliver communications that are relevant and targeted to our visitors' interest.
Key Largo Holiday Apartments cookies do not follow visitors when traveling on the internet after leaving Key Largo Holiday Apartments website. We track the usage of our website in order to modify it according to our visitors' need. We pay attention to what information is requested and attempt to make it easier to find such information in the future.
If visitors do not want the benefits of these cookies they can set their browser to reject the cookies. Visitors should consult the instructions for their particular browser on how to do this. However, visitors should understand that rejecting cookies might affect their ability to perform certain transactions on our website and our ability to recognize their browser from one visit to the next.
You may choose to opt-out of Google Analytics using the Google Analytics Opt-out Browser Add-on which you may access at https://tools.google.com/dlpage/gaoptout/.
Like most large organisations, we use a range of service providers to help us maximize the quality and efficiency of our services and our business operations. This means that individuals and organisations outside of Key Largo Holiday Apartments will sometimes have access to personal information held by Key Largo Holiday Apartments and may use it on behalf of Key Largo Holiday Apartments. We require our service providers to adhere to strict privacy guidelines that require them not to keep this information or use it for any unauthorised purposes. We do not provide guests or customers sensitive information to service providers, except in the case of medical emergencies as outlined above.
Like most businesses, marketing is important to Key Largo Holiday Apartments continued success. We believe we have a unique range of products and services that we provide to guests and customers at a high standard. We therefore like to stay in touch with guests and customers and let them know about new products and services. When you provide your personal information to Key Largo Holiday Apartments, we ask you to choose whether or not you wish to receive further information about new products, services and promotions. If you are receiving promotional material and/or communications from us and you decide you no longer wish to receive them, you may remove your name from our marketing list by contacting us via email email@example.com or mail:
Key Largo Holiday Apartments
6 Aerodrome Road
Please allow 28 days for this request to be processed.
Protection of your Personal Information
We are committed to take reasonable precautions to protect the security of your Personal Information. This includes limiting access to our computer systems by use of passwords and other security devices and to prevent unauthorized access, modification, use or disclosure and backup systems to prevent accidental or malicious loss of data or information.
We will take such steps as are reasonable to destroy any Personal Information that we have about you if there is no longer any need for us to keep that information.
How you can access, correct or delete your Personal Information
We will take reasonable steps to ensure that any information which we hold about you and use is accurate, up to date, complete and relevant. On request, we will provide you with access to the information we hold about you, including for the purpose of correcting or updating that information, unless there is an exception which applies under the Australian Privacy Principles.
Access can be obtained by emailing firstname.lastname@example.org or writing to:
Key Largo Holiday Apartments
6 Aerodrome Road
Please contact us at email@example.com should you wish your personal information to be removed from all marketing databases. We may require further identification to be able to process your request. If you request that your personal or sensitive information be deleted, we will take all reasonable steps to delete it unless we need to keep it for legal reasons. Personal and sensitive information may also be retained in certain files in order to resolve disputes or for auditing purposes. Please note that we are required legally to retain operational data relating to transactions for seven (7) years as per Australian taxation legislation.
Dealing with us anonymously or using a fake name
Key Largo Holiday Apartments will generally need to know who you are in order to provide you with our products and services. Despite this, in some circumstances you are entitled to deal with us anonymously, or by using a pseudonym (fake name), for example when making general enquiries about the services we offer. You must tell us when you are using a pseudonym when applying for our services. If we need to identify you, we will tell you whether or not your real name is required to access those services.
In some circumstances, you may receive a better service or response if we know who you are. For example, we can keep you up-to-date and better understand a complaint you might have if we know who you are and the circumstances of your complaint.
We do not knowingly collect personal information from or target individuals under the age of 18. If you are a parent or legal guardian and know of or have reason to believe your children under the age of 18 have provided us with personal information without your permission, please contact us at firstname.lastname@example.org.
Storage and security
Key Largo Holiday Apartments s understand the importance of personal and sensitive information security. We endeavour to take all reasonable steps to keep secure any personal and/or sensitive information which we hold about you, and to keep this personal and/or sensitive information accurate and up to date. We require our employees and service providers to respect the confidentiality of any personal and sensitive information held by Key Largo Holiday Apartments.
No data transmission over the Internet can be guaranteed secure. As a result, while we endeavour to protect your personal and sensitive information, we cannot guarantee the security of any personal and sensitive information you transmit to us when you access our website. Please note that Key Largo Holiday Apartments does not control and will not be responsible for the privacy policies of third party websites, or websites not controlled or authorized by Key Largo Holiday Apartments s. Third party websites that are accessed through links on our websites have separate privacy and data collection practices, and security measures. We have no responsibility or liability for the practices, policies and security measures implemented by third parties on their websites. We encourage you to contact them to ask questions about their privacy practices, policies and security measures before disclosing personal information.
Australian Privacy Principles
If you are interested in obtaining further information about the Australian Privacy Principles, you can visit the Australian Government website